Back in episode 23 and episode 24, Scott Waddell, president of PatientSites.com, gave us tons of advice on how to turn our websites into patient-generating machines. Now, 3 years later, Scott is back to update us on what PatientSites (with tons of data across hundreds...
Want to create content that actually drives patients to your clinic? Then you need to create content that your target audience will actually enjoy and find interesting. To get people clicking on what you post, you need to write articles or create videos about the...
While online marketing may be shiny and glamorous, word of mouth marketing is the bedrock of any successful cash-based practice. But it doesn’t always ‘just happen organically’ and there are many ways to maximize these types of referrals for your...
This is a followup interview with one of the most-popular guests I’ve had on the podcast, and she once again proves why in this episode. When I first interviewed Sarah King back in episode 50 of the Cash-Based Practice Podcast, I was extremely impressed by her...
The video below explains some simple steps to make sure you don’t get screwed by Yelp’s algorithm the way my practice’s Yelp page did. When you put your business page up on Yelp, you expect you might be contacted about purchasing advertising. However, most business...
Online reviews can be a huge deciding factor for new patients looking for care. While providing 5-star care is natural to many physical therapists, convincing patients to go out of their way to leave a review is not always easy. We have to make it as quick and easy as...
*Note: this is part two in a series. To listen to part one, please click here* In part one, the guys from Duck Legs Podcast hosted me for a Facebook Live video interview. We talked about why I started my cash practice, what you should do if you’re planning to start a...
After 4 years of waiting, I finally had the opportunity to interview Jen Gamboa, the owner of Body Dynamics which is the largest Cash-Pay Physical Therapy clinic in the United States! We managed to chat for a bit at the Private Practice Section conference in Chicago...
This episode is a lengthy Q&A full of questions sent in after I presented a webinar with WebPT called “Cashing in on Private Pay: The PT’s Guide to Out of Network.” We crammed a ton into that webinar and there were such great questions that we didn’t get to answer...
Big news! I’m going to be a dad … to TWINS! My wife, Jenny is expecting the babies early in February and we’re SO excited to welcome our little ones. And more news that’s almost as exciting as the babies … I’m holding my first in-person cash practice...
In this interview, I’m chatting with Ben Gold PT, a cash-pay practice owner who was first on the podcast back in 2014! He had established a home-based and office-visit cash based practice in New York City, but was just a few months away from moving back to Australia...
If only the Patient Sites platform had these amazing Drip Marketing and Lead Generation components two years ago!!!! … I could’ve saved thousands of dollars and hundreds of hours creating all the lead magnets, landing pages, lead boxes, follow up emails, and marketing...
