Podcast Archives | Guide to a Successful Cash Based Physical Therapy Practice

CBP 141: How to find the right candidates for your cash-based practice

Oct 29, 2020 | Cash-Based PT Practice Info, Interviews, Mindset, Podcast

In this episode, I coach Jim Heafner on how to best manage the growth of his young cash-based practice as he approaches the moment when he’ll need to add his first PT. We discuss some of the fundamentals of hiring, including how to find great candidates and how you...

CBP 140: How to use an email newsletter to bring in new cash-pay business for your practice

Oct 22, 2020 | Cash-Based PT Practice Info, Everything Digital, Marketing, Podcast

In this episode, I discuss strategies to inexpensively market your cash-based practice using an emailed newsletter. You’ll hear how to decide what sort of messages your target audience will want to read, how to structure the content and produce it easily, and how to...

CBP 139: A marketing magician’s tricks to turn prospects into patients—with Dave Dee

Oct 15, 2020 | Cash-Based PT Practice Info, Interviews, Marketing, Mindset, Podcast

I am so freakin excited about this episode and this guest … I have been on this guy’s email list for over 2 years now, and he emails me every day! Yes, you read that correctly … not only have I not unsubscribed, but I genuinely look forward to his daily email. And...

CBP 138: How to cultivate physician referrals for your cash-based practice

Oct 8, 2020 | Cash-Based PT Practice Info, Marketing, Podcast

In this episode, I share some strategies for cultivating your network of referring physicians. I explain how to navigate the initial conversation, including discussing your billing arrangements, how to establish rapport, and things you can do to increase the chances...

CBP 137: How to set up your cash-based practice for exceptional growth—Gene Shirokobrod

Oct 1, 2020 | Cash-Based PT Practice Info, Interviews, Marketing, Mindset, Podcast

This highlights episode features a conversation I had with Gene Shirokobrod of UpDoc Media about how to position your practice for growth from the very start. We talk about the mindset, planning, and specific strategies that lay the groundwork that enables you to...

CBP 136: Escaping a Broken System through Cash-Based Functional Medicine—with Dr. Morgan Camp

Sep 24, 2020 | Cash-Based PT Practice Info, Interviews, Marketing, Mindset, Podcast

After Dr. Morgan Camp finished his Medical residency, he accepted a position in a successful, cash-based functional medicine clinic where he got to work alongside experts in the field. He found early success and soon decided to open his own concierge medical practice...

CBP 135: Compensation strategies that grow a winning cash-based practice team

Sep 17, 2020 | Cash-Based PT Practice Info, Podcast

As business around the country begins returning to normal, many practices are looking to hire new staff. With that in mind, this week’s podcast is focused on how to structure a position and compensation package so you can attract the right sort of candidate. I explain...

CBP 134: The keys to patient-producing webinars for private practice—with Jordan Mather

Sep 10, 2020 | Cash-Based PT Practice Info, Everything Digital, Interviews, Marketing, Podcast

Earlier this year, Jordan Mather and his partner Will Boyd set out to discover why some of their clients’ online workshops were generating so much more business than others. When they realized that difference came from my Online Patient Attraction System, they...

CBP 133: How My Cash-Based Practice Actually Thrived in 2020

Sep 3, 2020 | Cash-Based PT Practice Info, Marketing, Podcast

In this episode, I dig into the specific strategies and marketing tactics that have led some practices—like my own physical therapy practice in Austin—to not only survive the pandemic, but actually thrive. You’ll hear exactly what has worked to keep my own cash-based...

CBP 132: Finding Fulfillment and a Fully Booked Schedule in a Cash-Based Practice—with Valerie Schwalbe

Aug 27, 2020 | Cash-Based PT Practice Info, Everything Digital, Interviews, Marketing, Podcast

During PT school, Valerie Schwalbe discovered she had a passion for pelvic physical therapy. So right after graduation, she started a pelvic health program in an outpatient orthopedic clinic and ran it for 2 years. Over time, she realized her dream of a standalone,...

CBP 131: How to successfully target a niche with cash-based physical therapy services

Aug 20, 2020 | Cash-Based PT Practice Info, Everything Digital, Marketing, Podcast

In this highlights episode, I explain how you can target a niche to make your practice stand out from the competition. While it may seem counterintuitive to focus on a smaller market, the highly personalized messaging you can create for a niche makes your offer...

CBP 130: Novel strategies to make your practice stand out during a pandemic and recession—with Scott Waddell

Aug 13, 2020 | Cash-Based PT Practice Info, Everything Digital, Interviews, Marketing, Podcast

Scott Waddell has been building cutting-edge content management systems for more than 20 years. His company, PatientSites, has spent the past decade developing software services and tools to make owning a cash-based practice easier and more profitable. As this year’s...

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I recently opened a private practice in McLean, VA after being in hospital-based outpatient PT for 21 years. Jarod’s book and website was integral to my practice. I glean so much from his podcasts. They are invaluable to me. Thank you Jarod for all that you do for our profession.

Heather Preast
PT, DPT, OCS, CMTPT
McLean, VA

I love Jarod’s podcasts. We opened our clinic last November and have seen amazing growth thanks to him. Honestly, I'm not sure where we would be if it weren't for his podcast, so thank you Jarod!

Libby Trausch
PT, DPT
Des Moines, IA

Jarod is an expert business coach and cash-based practice advisor.

Aaron LeBauer
PT, DPT

I opened the doors to my own cash-based PT clinic! Without the advice and resources you provided I don't know that it would have been possible.

Justin Feldman
PT, DPT
Poughkeepsie, NY

After 28 years of being a PT, I have renewed passion and energy thanks to Jarod. I can’t describe the impact he had on my decision to start a cash practice and the success I’ve had with it.

David Wilderman
PT, DPT
Wilmington, DE

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CBP 141: How to find the right candidates for your cash-based practice

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Latest Podcast Episode

CBP 141: How to find the right candidates for your cash-based practice

Get my best cash-pay practice advice, how-to’s, and updates delivered to your inbox

I'm Ready!

There are 5 characteristics common to ALL successful cash practices.

Can You Accept a Cash Payment from a Medicare Beneficiary?

Latest Episodes & Articles

Let's Connect On Social

Do You Know The 5 Characteristics Common To All Successful Cash Practices?

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The Best Way To Get Started Is To Learn The 5 Characteristics Common To All Successful Cash Practices

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