Podcast Archives | Guide to a Successful Cash Based Physical Therapy Practice

The secret to selling prevention services in a cash-based practice

Cash-Based PT Practice Info, Marketing, Podcast

During these uncertain times, many practice owners are looking for new service areas that can provide additional revenue and marketing potential. One such area that many find attractive is in preventive services, which can seem like a great way to attract a new...

Do this… or lose to your cash-based competition

Cash-Based PT Practice Info, Podcast

In the decade since I started my own cash-based practice, the market has been flooded with out-of-network competitors—which makes it a whole lot harder to stand out. Where longer visit time used to be the only advantage you needed to bring up with prospective...

CBP 212: Unlocking the Secrets to Stellar Front Desk Staff Performance

Cash-Based PT Practice Info, Podcast

As the first voice most of your leads will hear, your front desk admin is incredibly important to the success of your cash-pay practice. If the impression they deliver isn’t great, the schedule will be empty and your fantastic clinicians will never have a chance to...

CBP 211: 4 ways to reduce sticker shock for your cash-pay services

Cash-Based PT Practice Info, Marketing, Mindset, Podcast

Tired of dealing with uncomfortable silence or a hasty ‘no thanks’ as soon as a prospective patient hears how much they’ll have to pay for treatment at your clinic? You may be surprised to learn that it can be relatively easy to head off all that sticker shock—so you...

CBP 210: Little-known tips to negotiate the best lease for clinic space

Cash-Based PT Practice Info, Podcast

Thinking about moving or expanding your practice? This process can either be exciting or incredibly expensive and disappointing, depending on what comes of the negotiations. So in the interest of helping my colleagues avoid learning some big lessons through painful...

2022 Lessons Learned & 2023 Must-Have Practice Strategies

Cash-Based PT Practice Info, Marketing, Medicare and Insurance, Mindset, Podcast, Reimbursement

Hard to believe it’s already time for another annual year-in-review podcast! As usual, I listened to the recordings from prior years to find out how my previous expectations fared against reality. And once again, I was pleased to discover most of the predictions were...

CBP 208: The critical first step of a great annual business plan

Cash-Based PT Practice Info, Marketing, Podcast

How successful was your practice in 2022? What specific factors have contributed to its success? Which things are holding you back? What do you need to protect against in 2023? If you aren’t quite sure how to answer these questions, this week’s podcast will be worth a...

CBP 207: Lead Magnet Ideas That Get Cash-Pay Patients Fast

Cash-Based PT Practice Info, Marketing, Podcast

Have you got a great lead magnet but not sure how to get it in the right hands? Looking for ways to get new patients through the door quickly? Want to make sure you actually get business from participating in the next in-person event? If you’ve said ‘yes’ to any of...

CBP 206: 4 keys to minimize patient drop off and get full POC commitment

Cash-Based PT Practice Info, Marketing, Podcast

Tired of seeing patients fall off the schedule the minute they feel a bit better? In addition to profit leak from all the anticipated visits that never happen, those drop offs can absolutely wreck your schedule when several patients decide to ghost you in the same...

CBP 205: How to Create a Cash-Pay Membership Program That Sells Itself

Cash-Based PT Practice Info, Marketing, Podcast

Want some stable revenue that doesn’t depend on new patients? If so, you’ll want to check out this week’s podcast. You’ll learn how your practice can market a cash-pay membership program that cultivates ongoing revenue from existing patients who have completed their...

CBP 204: How to convert more of your Facebook leads into cash-pay patients

Cash-Based PT Practice Info, Marketing, Podcast

Frustrated that your Facebook ads are flooding your practice with leads that never convert? Trust me, you’re not alone! Once you have developed a successful ad campaign, the next hurdle is in separating the wheat from the chaff. So this week I’m discussing how to...

CBP 203: Profit-Producing Keys to Hiring & Training the Admin for your Private Practice

Cash-Based PT Practice Info, Podcast

If you’ve struggled to find a great administrator for your practice, worry that they lose you money on the phone cause they “can’t sell as well as the practice owner,” OR you’ve hesitated to hire admin help cause you don’t have 40...

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I recently opened a private practice in McLean, VA after being in hospital-based outpatient PT for 21 years. Jarod’s book and website was integral to my practice. I glean so much from his podcasts. They are invaluable to me. Thank you Jarod for all that you do for our profession.

Heather Preast
PT, DPT, OCS, CMTPT
McLean, VA

I love Jarod’s podcasts. We opened our clinic last November and have seen amazing growth thanks to him. Honestly, I'm not sure where we would be if it weren't for his podcast, so thank you Jarod!

Libby Trausch
PT, DPT
Des Moines, IA

Jarod is an expert business coach and cash-based practice advisor.

Aaron LeBauer
PT, DPT

I opened the doors to my own cash-based PT clinic! Without the advice and resources you provided I don't know that it would have been possible.

Justin Feldman
PT, DPT
Poughkeepsie, NY

After 28 years of being a PT, I have renewed passion and energy thanks to Jarod. I can’t describe the impact he had on my decision to start a cash practice and the success I’ve had with it.

David Wilderman
PT, DPT
Wilmington, DE

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Latest Podcast Episode

The secret to selling prevention services in a cash-based practice

During these uncertain times, many practice owners are looking for new service areas that can provide additional revenue and marketing potential. One such area that many find attractive is in prevention services, which can seem like a great way to attract a new collection of asymptomatic patients who…

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Latest Podcast Episode

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Latest Podcast Episode

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