The Whip and the Carrot – Biz Lessons from the ICU, Part 6
Lesson Six: The Whip and The Carrot In the email I sent last weekend, I made the statement: “When you make your customer experience about human connection and pay close attention to their entire experience, you win.” Let’s take that idea one step further and...
The Human Connection Business – Biz Lessons from the ICU, Part 5
This week was one of the most profound and monumental of my life … both my children received the rare gene therapy I wrote about a few weeks ago AND Gray came home from the hospital!! We’re settling into a very different life at home; but just like in business, we’ll...
Percentages vs. Net Numbers – Biz Lessons from the ICU, Part 4
Since many are setting goals for 2019 and trying to make them “measurable”, I felt like it would be a good time to pass along a ‘biz lesson from the ICU’ that has to do with a vital concept about numbers. The lesson in a nutshell: Don’t just think in terms of net...
CBP 083: Business Lessons from the Intensive Care Unit
http://traffic.libsyn.com/carterpt/CBP_083.mp3Podcast: Play in new window | Download | EmbedShortly after publishing episode 82 back in October, my son, Gray, was hospitalized. What I expected to be a few days in the intensive care unit turned out to be a much longer,...
A Perspective Shift to Avoid – Biz Lessons from the ICU, Part 2
Lesson Two – Perspective Perspective can change so quickly. What we used to be overjoyed about can become routine and “no big deal” quite quickly. Sometimes we even become disappointed. I remember when I was in my first few months of private practice, I...
CBP 074: The Keys to Successfully Going Out-of-Network and Maintaining Patient Volume
http://traffic.libsyn.com/drjcarter/cashbased074.mp3Podcast: Play in new window | Download | EmbedSturdy McKee took a booming 3-clinic in-network practice and successfully transitioned completely out-of-network without missing a beat. In this episode, Sturdy shares...
CBP 072: Hybrid Cash-Practices and the Art of Serial Entrepreneurship – Maury Hayashida, DPT
http://traffic.libsyn.com/drjcarter/cashbased072v2.mp3Podcast: Play in new window | Download | EmbedMaury Hayashida, DPT, has achieved what a great deal of established practice owners are looking to do … create a cash-based practice alongside his insurance-based...
Seven Quick Tips to Perfect Your Word of Mouth Marketing
While online marketing may be shiny and glamorous, word of mouth marketing is the bedrock of any successful cash-based practice. But it doesn’t always ‘just happen organically’ and there are many ways to maximize these types of referrals for your...
CBP 069 How to Build a Cash Practice: Checking in With the Guys from the Duck Legs Podcast Part 2
http://traffic.libsyn.com/drjcarter/CBP_69_Duck_Legs_Update_2.mp3Podcast: Play in new window | Download | Embed*Note: this is part two in a series. To listen to part one, please click here* In part one, the guys from Duck Legs Podcast hosted me for a Facebook Live...
How to Pay Yourself and Other Payroll Considerations for a Cash-Based Practice
Starting or transitioning to a cash-based practice and not sure how to pay yourself? In the video below, Jarod gives some great tips on when NOT to use a payroll service, a great method for paying yourself as a single-member LLC, and what financial tools you might...
CBP 067: Learn From My Mistakes! Lessons Learned in 2017 and HUGE Changes Coming in 2018
http://traffic.libsyn.com/drjcarter/CBP_67_2018_first_monologue.mp3Podcast: Play in new window | Download | Embed“It’s good to learn from your mistakes. It’s better to learn from other people’s mistakes.” ~ Warren Buffett I’m a strong believer in...
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