CASH-Based Practice Blog
Do This When You’re Asked Casual Injury Questions in Social Settings
After more than 15 years of coaching practice owners, I’ve seen the same misconception over and over…
When schedules aren’t full, most owners assume they need more leads…
Top Podcasts & Trainings of First Half of 2026 – Cash Pay Conversions, Referral Growth & Staff Management
These episodes are packed with proven strategies to help you generate more leads, overcome mental challenges, and grow your practice—even in tough circumstances.
A Timing Tactic that Converts More Cash-Pay Patients on the Phone
After more than 15 years of coaching practice owners, I’ve seen the same misconception over and over…
When schedules aren’t full, most owners assume they need more leads…
How to Set New Clinicians Up for Success in Your Cash-Based Practice
If you want your patients to get the best possible outcomes, your clinicians to thrive, and your practice to get maximum value from every new hire, your onboarding process matters far more than most owners realize…
Do This If You’re Feeling Spread Thin as a Practice Owner
If your Cash-Based practice isn’t growing as quickly as you’d like, it’s natural to assume you may have a marketing, or sales, or retention problem.
Maybe you need more referrals, better Facebook ads, or a stronger sales process…
How to Create Facebook Ads That Actually Produce Cash-Pay Patients
One of the most common things I hear from practice owners is some version of this:
“I tried Facebook ads before, and they didn’t work.”
Sometimes they hired an agency. Sometimes they boosted a few posts…
How Cash Practices Can Win in an AI World
Here’s a harsh truth that is vital for you to understand if you don’t already: You are already losing patients to AI.
Patients are already using ChatGPT, Gemini, Claude, and other tools to get diagnoses, treatment suggestions, exercise programs…
The Costly Retention Mistake Most Practice Owners Overlook
Most practice owners assume that if they want to grow, they need more leads. More referrals. More website traffic. More ads. More people calling the clinic.
Sometimes that’s true.
But after coaching more than 1,000 Cash-Based practice owners over the years…
A Simple Tactic to Push Through the Daunting Tasks You’re Avoiding
One of the most common patterns I see among successful practice owners is that they eventually reach a point where they know they need help.
Their schedule is getting fuller. Their responsibilities are growing…
How to Find Great Clinician Applicants When Indeed Is No Longer Enough
If you are hiring in your practice right now, or know you eventually will be, this is an incredibly important conversation.
Because the hiring landscape has changed dramatically over the last few years…
