Don’t reinvent the wheel every time you want to create a touchpoint with your audience! There are some simple strategies for repurposing your articles, resources, and videos that will allow you to build more credibility with potential patients without wasting a lot of...
Does it make good business sense for a cash-based practice to have a presence at a local event? After all, the investment doesn’t only include the price of the booth itself, but also your time and any promotional materials you bring along. In this week’s podcast, I...
Tired of playing phone tag with prospects? Are you sometimes ghosted by website leads? If so, this podcast may be just what the doctor ordered to help you learn precisely how to get in touch with the leads who have expressed an interest in your practice. In this...
Do you have trouble deciding whether to pursue each new opportunity that arrives? Do you find it hard to hire people who are a great fit for your practice? Do you sometimes struggle to get your practice to reflect your vision for it? Well, the solution to it all might...
If you’ve been thinking about going out on your own but are afraid to make the leap, you’ll definitely want to hear this week’s podcast. Jason Racca is one of my Mastermind group members, and he’s managed to lean into practice with a solid side hustle that involved...
The cash-pay practice model is going to see major changes in 2022 and beyond, and nobody seems to be talking about it! … That’s why today’s podcast is so important—because understanding the trends and strategies I share can mean the difference between your sustainable...
Thinking about handing off your marketing to a slick vendor who promises fantastic ROI? Before you leap head-first into any deals, you’ll want to make sure you know what to look for to recognize a less-than-stellar marketing company or a bad contract. While there are...
It’s not everyday I get to interview someone who has been making the cash-based healthcare model work since the 90s! But in this interview you’ll go on a journey with a true pioneer of cash practice, Dr. Tom Yarema and learn how he was able to do it at a time when...
Do you or your receptionist lose prospective patients on the phone when they learn you’re not in-network with their insurance? Then this interview with Austin cash-practice owner Dan Bockman DC is for you! Dan is one of the top-rated chiropractors in Austin, who...
Are you seeing a slowdown in business as many of your patients are taking a summer vacation? If you see a slowdown in the summer or at any part of the year, you need to watch this video and act now to minimize that loss of patients and revenue. The video below uses...
Jenny Williams felt called to pediatric OT since high school. But shortly after graduation, her job in an insurance-based setting where she had to see as many as 15 kids back-to-back in a day left her burnt out and disillusioned. She switched to treating adults as a...
Are you so focused on getting new patients in the door that you’re missing out on the profit potential of all your satisfied past customers? Similar to last week’s podcast on losing patients before they’ve completed treatment, ignoring your past clients creates a...
