This is the first interviewee I’ve had on the podcast who markets her practice through social media and client referrals successfully enough to offer single sessions that cost over $1000! Granted, these are 4-hour sessions, but it was quite impressive to hear how this...
So here we are in 2020! This past year has been both incredible and incredibly challenging, and I wanted to share my biggest cash-based practice lessons learned and must-have strategies to bulletproof your private practice. Life can throw you curve balls, and if your...
This is Part 2 of my interview with Brenda Heinecke, who has spent the last 4 years building an incredibly successful pelvic-floor physical therapy practice that’s entirely cash-pay. If you missed Part 1, check it out to hear her tell the remarkable story of...
In this episode, I share website SEO strategies that will help your cash-based physical therapy practice generate more leads that eventually become paying customers. I provide plain-language explanations of the top three factors that affect how high your site ranks...
After grad school, Joey Salgado found his first job overwhelming and disappointing, as he was required to see 4-5 pts per hour plus the evals that came in. Assorted other jobs that followed all left him similarly unfulfilled, until he finally began to wonder why he...
Before we get into this week’s podcast episode on cash-based postpartum physical therapy, did you hear about the APTA’s announcement that the Medicare cuts to PT reimbursements are now finalized? In 2021, PT reimbursements will drop by 8% and as I’ve explained...
Click here to download this episode Kevin Vandi knows how to market a high-tech cash practice. 3 years ago, Kevin opened Competitive EDGE PT as a full-scale running gait lab and sports performance center. Utilizing IMU sensors, instrumented treadmills, force plates,...
This episode solves two incredibly common but little known problems for private practices… First, the average email deliverability rate is around 60-70%… which means 30%-40% of your emails are never reaching your target audience! Imagine what just a 10%...
Imagine all your lead generation done for you. FB ad campaigns, landing pages, lead magnets, and follow-up email campaigns done for you at an incredibly low price. In last week’s podcast episode, Scott Waddell, president of PatientSites, talked with us about options...
Back in episode 23 and episode 24, Scott Waddell, president of PatientSites.com, gave us tons of advice on how to turn our websites into patient-generating machines. Now, 3 years later, Scott is back to update us on what PatientSites (with tons of data across hundreds...
If only the Patient Sites platform had these amazing Drip Marketing and Lead Generation components two years ago!!!! … I could’ve saved thousands of dollars and hundreds of hours creating all the lead magnets, landing pages, lead boxes, follow up emails, and marketing...
Wow, what a year it’s been! Though I had to slow my content creation somewhat for DrJarodCarter.com in order to focus on my physical therapy clinic in Austin, it turns out it was time really well spent … In the past year, I have hired 3 full-time employees to...
