CASH-Based Practice Blog
CBP 54: The Logistics of Billing OON on Behalf of Patients – Cash PT Lunch Hour interview of Jerry Durham PT – PPS Conference Episode Part 2
Some cash-based practices, like mine, don’t bill insurances out-of-network (OON) on behalf of their cash-paying patients. However, many practices do offer this service. Especially those that have transitioned from in-network to out-of-network… and that’s where…
CBP 053: My Bar-Side Q&A with DPT Students – PPS Conference Episode 1
The 2016 Private Practice Section annual conference was held in Las Vegas and I had a blast. That’s especially apparent in this bar-side chat with a group of PT students. Please excuse the background noise and occasional evidence of inebriation…
CBP 052: How to Break Into a Niche Market & Generate Loads of New Patients with Both Offline and Online Marketing
As competition increases, POPTS and hospital systems horde referrals, and profit margins are squeezed by declining insurance reimbursements, targeting a niche market in which you become the “go-to practice” can be a business-saving…
CBP 051: Big Success in a Small Niche – Interview with Angela Wicker-Ramos DPT of Cancer Rehab Austin
Just 6 months ago, Angela Wicker-Ramos PT, DPT started Cancer Rehab Austin and has used some very effective and unique ways to get her business growing quickly (and avoid debt even though her office is in one of the best neighborhoods in Austin)…
CBP 050: From Newbie to Successful Cash Practice in Less Than 2 Years – Interview with Sarah King DPT
Sarah King DPT of Invigorate Physical Therapy first heard about the “cash-based business model” when she came across this podcast about 2 years ago. Just 6 months later she had started her cash practice … and was on a waiting list within a year and a half! She knew next to nothing about marketing…
CBP 49: Mike Reinold – The First Two Years Of His Successful Cash-Pay Practice
For most people who make their way to this website, Mike Reinold needs no introduction. Over a number of years he has built up the biggest and most popular website on physical therapy and rehab, and two years ago he left his career as a PT in professional baseball to start his own cash-based PT practice…
CBP 48: Break the PT Salary Ceiling by Starting Your Own Practice OR an ONLINE Business – Reverse Interview w/ Chad Prince PT
This was the last of 3 ‘reverse interviews’ I did in which I was put on the hot seat and had to answer questions rather than ask them. And it was a fun one! Chad Prince has had a long career in Physical Therapy and this episode is essentially an interview for his new book: Physical Therapy Career & Salary Guide: Avoid the Income Ceiling and Put Your Career in the FASTLANE…
CBP 47: Are Cash-Practices Scalable? Can They Go Big?
This episode is another in a series of reverse interviews where my guest is asking me the questions. Today’s guest is Gene Shirokobrod, PT of updocmedia.com and the focus of the show is on “Scalability” … can a cash-based practice scale up to multiple clinicians and locations? The short answer is…
CBP 046: Started in network with 15 insurance companies… now he’s down to 2!
This “reverse interview” episode is essentially a recording of a consulting call I did with a friend and colleague, Richard Symister, PT of Move Evolution PT in Brooklyn, NY. He is looking to ramp up his practice and hire a PT and more full-time admin as he continues to drop insurance contracts and move fully cash-pay (he started in-network with 15 insurance companies…
The Automated Systems that Run his 4-Clinic Cash-Based Practice while he Travels the World Half of Each Year – Live In-Person Interview with Paul Gough
I recently had a special guest visit me in Austin and before we dove into all the fun things this city has to offer, we sat down and did a live interview. Paul shares some brilliant, actionable tips on systems you can start setting up in your practice right now…
