Want some stable revenue that doesn’t depend on new patients? If so, you’ll want to check out this week’s podcast. You’ll learn how your practice can market a cash-pay membership program that cultivates ongoing revenue from existing patients who have completed their...
Frustrated that your Facebook ads are flooding your practice with leads that never convert? Trust me, you’re not alone! Once you have developed a successful ad campaign, the next hurdle is in separating the wheat from the chaff. So this week I’m discussing how to...
If you’ve struggled to find a great administrator for your practice, worry that they lose you money on the phone cause they “can’t sell as well as the practice owner,” OR you’ve hesitated to hire admin help cause you don’t have 40...
Are you overloaded with patients while your new hire still has huge gaps in their schedule? This patient scheduling problem is one of the biggest hurdles practice owners face as they attempt to scale beyond a single practitioner. Fortunately, there are some simple...
Do you hate it when a prospective patient asks about insurance right out of the gate? If so, you are not alone. But fortunately, handling those calls is a learned skill and there are quite a few things you can say to convert phone consultations into cash-pay...
Are you frustrated by the number of new-patient consultations who never move forward with treatment? These missed opportunities can quickly drain your resources and leave your schedule full of holes, so it’s worth some effort to become as effective as possible at...
Does the mention of “social media marketing” make you want to crawl under your desk? Are you finding it difficult to get more Google reviews for your practice? Are you having trouble getting established as a high-end provider? If you answered ‘yes’ to any of these...
If you’ve ever struggled to get enough patients in your niche, this week’s podcast episode is a must-listen. I share a low-cost niche healthcare marketing plan that can quickly prove your authority and get the phone ringing. In this episode, I talk one of my...
If your profits are being squeezed by low-reimbursement insurance contracts but you hesitate to drop them because you think you’ll lose too many patients, then this podcast episode is for you. I’m going to explain 4 key steps that my students have used to...
Do you struggle to turn workshop attendees into paying customers? There’s little more disappointing than having put a huge effort into creating highly valuable content and then walking away with no business. Not to worry, there are some simple workshop strategies you...
Wondering if there’s a way you could leverage your resources to see better growth for your practice? It can be confusing to figure out the best way to get the word out about our services, particularly when there are significant limits on our time or the money we can...
Need to make a great impression with a promising potential referral source? Then this week’s podcast on how to manage your first meeting with a nearby provider should be just what the doctor ordered. In this episode, I explain how to make the most of your in-person...