THE CASH-BASED PRACTICE PODCAST
Gathering input from many successful cash-based practice owners, this podcast covers all components of starting or transitioning into the out-of-network/private-pay business model for your private practice.
The Automated Systems that Run his 4-Clinic Cash-Based Practice while he Travels the World Half of Each Year – Live In-Person Interview with Paul Gough
I recently had a special guest visit me in Austin and before we dove into all the fun things this city has to offer, we sat down and did a live interview. Paul shares some brilliant, actionable tips on systems you can start setting up in your practice right now…
CBP 045: An Insurance-Based Practice with Loads of Cash-Based Revenue – interview with Al Moreau PT
Ever wonder how you can add cash-based services to your private practice but don’t really want to drop insurance contracts? This episode is for you. Actually, this episode will be useful to any type of practice out there interested in a realm of cash-based services that relatively few practices have explored. Today, I interview Al Moreau…
CBP 44: PPS 2015 Highlights – Part 2 – 6 Marketing Geniuses Walk Into A Bar…
This episode is an absolute Must-Listen … not very long but absolutely packed with marketing strategies and tactics you can immediately implement in your PT business, whether cash-based OR insurance-based.
Part 2 With Paul Potter: Starting From Scratch and Key Medicare Self-Pay Concepts
If you are interested in a cash physical therapy practice, you probably have several questions about treating Medicare patients in a cash practice. This interview is Part 2 of my sit down with Paul Potter of the Functional Freedom Podcast, where we go over the...
CBP 43: PPS 2015 Highlights – Part 1 – “I F@#%ing Love Jerry Durham” and other Social Media and Marketing Knowledge Bombs from Gary Vaynerchuk
The PPS conference is a blast and this time around (2015) I brought a little microphone with me and recorded a number of conversations to pass on the business highlights and takeaways other attendees and I had at the conference. This episode is part 1 of 2, and the primary focus is on the marketing and social media advice…
CBP 042: Success in the Cash-Based Practice Model since 1996! Sage Wisdom from Bob Cohen PT
Bob Cohen has had a cash-based PT practice since 1996! In this episode we learn the key ways he was able to have success for this long; and long before most people thought this business model was even possible.
CBP 41: Bar-Side Chat with Paul Gough – Systems to Scale Your Cash Practice and Keys to Hiring and Training Staff
Two cash-based practice owners walk into a bar …
And in this podcast episode you get to hear their conversation about hiring and training cash-practice staff and filling their schedules with private-pay patients. I just recently gave a presentation at the Referral Ignition conference…
CBP 040: The Home/Office-Visit Cash-Practice Model – Rockstar Advice from Karen Litzy DPT
Karen is a cash-based practice owner who sees all her patients in their homes or offices. She gives an incredible amount of practical and actionable advice for those interested in this model, and much of the advice is applicable to and useful for any type of practice. I was ultra impressed with her answers…
CBP 39: MEDICARE and Cash-Pay Physical Therapy – a Full Overview of the Rules on Taking Private Payment from Medicare Beneficiaries
If you are interested in creating cash-based revenue for your physical therapy practice, but confused about the laws on taking self-payment from Medicare beneficiaries, then this episode is for you. Whether you are a veteran practice owner who participates with Medicare, hybrid practice owner…
CBP 38: Easy Ways to Increase the Perceived Value of your Services and Generate More Business
The public’s perception of physical therapy and especially the “Value” they see in it has become a hot-button topic in the past few years. I recently joined Periscope and in my first live broadcast, I read some excerpts from a fantastic book called Marketing is Everything by Fred Joyal. I discussed value perception in our patients and prospective patients…
