THE CASH-BASED PRACTICE PODCAST
Gathering input from many successful cash-based practice owners, this podcast covers all components of starting or transitioning into the out-of-network/private-pay business model for your private practice.
CBP 108: How Your Patients Can File Out Of Network Claims in Less Than 1 Minute—with Vatsal Thakkar MD, founder of Reimbursify
When Vatsal Thakkar first opened his own practice, he decided on the cash-based model because he wanted to spend more time with each patient. He found the experience of helping his patients inspiring and “magical” compared with what he saw among many of his in-network colleagues …
CBP 107: Ideal Cash-Pay Services for Both In-Network and Out-of-Network Practices—with Phil Plisky
Learn how an insurance-based clinic can generate lots of cash-based revenue by offering wellness-focused screenings and injury-prevention services. He describes precisely how they’ve successfully leveraged injury-prevention screenings to develop a wellness-service niche that…
CBP 106: Escaping Reimbursement Nightmares by Transitioning Out Of Network—Cody Barnett, PT
In 2005, Cody Barnett left his job to open a physical therapy practice because he wanted to be able to provide the kind of care that exceeds patient expectations. For the same reason, he had the intention of structuring the practice as cash-based from the start. But with limited access at…
CBP 103: How a cash-based practice should answer the question, “Do you take my insurance?”
In this episode, I discuss the rather uncomfortable question often raised by prospective patients—that is, whether you participate with their health insurance plan. Over the years, I’ve found some strategies for making that conversation a whole lot more comfortable. And my approach is quite successful in …
CBP 102: How To Bulletproof Your Cash-Based Practice—2019 Year In Review
So here we are in 2020! This past year has been both incredible and challenging, and I wanted to share my lessons learned, what worked well, and some mistakes to avoid.
You’ll hear what’s been going on in my life and how it might have resulted in the collapse of both…
CBP 101: Transitioning an In-Network Practice to Cash-Based—with Meredith Soelberg and Brooke Mitchell
In this highlights episode, Meredith Soelberg and Brooke Mitchell describe their experience as employees in an insurance-based physical therapy practice that had to “weather the storm” of massive reimbursement cuts. The impact of those cuts made it apparent that they’d have to change their business model…
CBP 100: Multi-Clinic Multi-Employee Cash-Based Practice in Record Time—Part 2, with Brenda Heinecke
This is Part 2 of my interview with Brenda Heinecke, who has spent the last 4 years building an incredibly successful pelvic-floor physical therapy practice that’s entirely cash-pay. If you missed Part 1, check it out to…
CBP 99: Multi-clinic Multi-employee Cash-Based Practice in Record Time—Part 1, with Brenda Heinecke
Brenda Heinecke knew she wanted to be a physical therapist since high school. She envisioned a peds focus for her career, but once she landed her first job after PT school, she knew it wasn’t a good fit. While looking for another job, she started doing some in-home therapy…
CBP 098: The top 3 tactics that improve website SEO for a cash-based practice
In this episode, I share website strategies that will help your cash-based physical therapy practice generate more leads that eventually become paying customers. I provide plain-language explanations of the top three factors that affect how high your site ranks with search engines so you’ll understand what…
CBP 097: Pursuing Your Passion in a Cash-Based Physiotherapy Practice with Joey Salgado and Josh Moreali
After grad school, Joey Salgado found his first job overwhelming and disappointing, as he was required to see 4-5 pts per hour plus the evals that came in. Assorted other jobs that followed all left him similarly unfulfilled, until he finally began to wonder…
