This week marks the launch of my Online Patient Attraction System, a course that teaches you precisely how to create webinars and online workshops that generate loads of telehealth patients for your private practice. So in this episode of the podcast, I’m sharing a...
I recently put on a live online workshop (webinar) that generated about $4,000 worth of new telehealth patients for my private practice. Yes, you read that correctly, and now that recorded presentation has been turned into an “evergreen webinar” so it can...
In this episode, I explain how you can use Facebook Live events to market your cash-based physical therapy services. Promoting live events to your existing list of contacts is a great followup strategy for increasing reactivations and tune-up sessions and keeping your...
This week’s highlights episode is taken from an interview with Michael Garrett, MD, an Austin-area “direct primary care” physician with a private medical practice near my own cash-based physical therapy clinic in Austin, Texas. As our interview began, we inadvertently...
In this episode, I do a deep dive on how to approach social media marketing for a cash-based physical therapy practice. You’ll learn about constructing compelling ads and targeting them to your ideal customers. And I’ll walk you through how you can determine exactly...
I was recently interviewed for the [P]rehab Audio Experience podcast. In the interview, hosts Craig Lindell and Michael Lau and I focus on potential for telehealth to not only keep a physical therapy practice operating during the Coronavirus quarantine, but also to...
With all the stresses and fears plaguing many private practice owners right now, I thought this would be a good time to focus on mindset. There are some key components to controlling our mindset that I believe all practice owners should know and be utilizing in these...
At a time when most business owners are scrambling to keep their business alive in a pandemic and reaching for any low-hanging fruit they can manage, it’s those that get truly innovative and creative that will not only survive the pandemic but also become the...
In this week’s podcast, you get to listen in as I give my Mastermind group a detailed Masterclass on getting started with Telehealth services as quickly as possible. This is a must-listen if you’re interested in using telehealth to get your practice through the...
One week ago, we converted my cash-based physical therapy practice in Austin to performing all of our patient treatments online via telehealth. I have to say it’s gone better than I expected, especially since we are known for being a hands-on manual therapy practice....
There isn’t a single private practice that won’t be affected by the Coronavirus pandemic in some way … some may fail, but others will flourish. This episode (and next week’s) are all about providing you with the information I feel will most help practices survive and...
In this episode, I discuss the marketing potential in offering promotions for injury-prevention screenings. You’ll learn how to target your campaign toward highly motivated niches, how to craft and deliver effective marketing messages, and how to ensure that the...
