CBP 021: How to Generate Cash-Pay Revenue with Lucrative Injury-Prevention Programs – Interview with Phil Plisky PT
Today’s episode is an interview with Phil Plisky, PT, DSc, OCS, ATC, CSCS. Phil works at an insurance-based clinic that generates a large percentage of total revenue from cash-pay injury-prevention programs. I’m really pumped to start presenting more ideas of how any practice…
CBP 020: The First Characteristic Common to All Successful Cash-Based Practices
In the spirit of Thanksgiving, I’d like to start by mentioning something I’m very thankful for … YOU! My audience and supportive colleagues! At the time of this writing, the podcast has now been downloaded well over 20,000 times, and has seventeen 5-star reviews! Though I haven’t published an all-text blog post in quite a while, I have been writing a great deal in the past year. In fact, I declined to see patients this week in order to do a 3-day “book retreat.” It was an exhausting but satisfying and successful effort…
CBP 019: The Undervaluation of Physical Therapy and What We Can Do About It
This is a return to a very popular post I did in 2013 about what I consider a huge problem for the PT field: the undervaluation of our services… not just by patients, referral sources, and (of course) 3rd party payors, but by physical therapists themselves! This is an important topic and conversation we need to have over and over again, because the low-value mindset…
CBP 018: Harnessing Frustration, Taking the Leap, and Creating a Niche Cash-Based Practice – Interview with Eric Oliver PT
I’m so pumped to present this episode and interview with Eric Oliver, PT of Go Beyond Exercise, a fully cash-based practice in Cincinnati with 2 physical therapists and a sports nutritionist. Eric was one of the first visitors to this website and my eBook/Cash-Based System 3 ½ years ago…
CBP 017: Determining if your Cash Practice is a HIPAA Covered Entity and How HIPAA may Open the Door to Cash Paying Medicare Beneficiaries
This episode is an interview of Nancy Beckley of Nancy Beckley and Associates, a rehab compliance consulting firm. We get into the nitty-gritty of HIPAA (and also Medicare) as it relates to a cash-based practice. She fields my questions for over an hour and absolutely fills us with the info we need to protect ourselves and our practices…
CBP 016: Your Questions Answered—Cancellation Policy, Treatment Frequency, Cash Pay Pediatrics, and the Future of Cash vs Insurance Based Practice
I received a lot of great feedback from my first Q&A session and a number of people asking me to do more, so I didn’t want to wait to long before I honored their request. I also have an exciting announcement about a new way you can ask me questions to answer in future Q&A episodes like this one.
CBP 015: From a Part-Time Cash Practice, to Full Time and Booking Months in Advance – Interview with Liz Gillem-Duncanson PT
Liz Gillem-Duncanson PT started her cash-based practice on a part time basis in 2006, doing house calls, and now see’s patients full time and is booking up to four months in advance! In this podcast episode, we discuss her path to this point and how she’s had this level of success.
CBP 014: How to Generate Loads of New Patients via Simple Online Methods – Interview with Aaron Lebauer DPT
Aaron LeBauer DPT started his 100% Cash-based practice straight out of PT school, and generates about 50% of his new patients from his efforts online. From blogging, SEO, review sites, Google Plus, and Video, we cover it all in this interview.
CBP 013: Your Questions Answered! Treatment Packages, Listing Rates Online, Cash Practice Documentation, and Conveying Value
Today’s episode is my first Q&A podcast session where I answer a number of the frequently asked questions I receive via email.
CBP 012: Carving a Niche with a Home-Based Private-Pay Practice – Interview with Ben Gold, PT
This podcast episode is an interview with Ben Gold PT of Home Physical Therapy New York City. He has been working full time in his cash-based practice for over 3 years now and he has 3 independent contractor Physical Therapists currently working for him. All patients are treated in the comfort and convenience of their own home or office throughout…