As competition increases, POPTS and hospital systems horde referrals, and profit margins are squeezed by declining insurance reimbursements, targeting a niche market in which you become the “go-to practice” can be a business-saving move. In this episode, I answer the...
When I was writing my first book on the Cash-Based business model years ago, I never would have thought it would serve as a guide and inspiration for a PT to start a cash-pay cancer-rehab practice … one block away from my house! Just 6 months ago, Angela...
Sarah King DPT of Invigorate Physical Therapy first heard about the “cash-based business model” when she came across this podcast about 2 years ago. Just 6 months later she had started her cash-based neuro practice … which had a waiting list within a year and a half!...
For most people who make their way to this website, Mike Reinold needs no introduction. Over a number of years he has built up the biggest and most popular website on physical therapy and rehab, and two years ago he left his career as a PT in professional baseball to...
I recently had a special guest visit me at my physical therapy clinic in Austin, and before we dove into all the fun things this city has to offer, we sat down and did a live interview on Periscope … which I of course recorded and now you can listen to the audio...
I am the patient of an amazing manual therapist who is winding down her private practice and introducing me to her referral sources, asking them to start sending me patients rather than her. (I know, pretty amazing!) Anyhow, an orthopedist replied to her email...
This episode is an absolute must-listen … it’s not very long but is absolutely packed with marketing strategies and tactics you can immediately implement in your physical therapy business, whether it’s cash-based OR insurance-based. You’ll learn about...
The last couple months have been a wild ride but I’m very happy to report that my new PT’s schedule is staying completely full as we open up more treatment days per week on his schedule. In January, he’s seeing patients 3 days/week as he fully phases out of his...
Click here to download this episode Bob Cohen has had a cash-based PT practice since 1996! In this episode we learn the key ways he was able to have success for this long; and long before most people thought this business model was even possible. More specifically,...
Click here to download this episode Two cash-based practice owners walk into a bar … And in this podcast episode you get to hear their conversation about hiring and training cash-practice staff and filling their schedules with private-pay patients. I just recently...
Click here to download this episode Karen is a cash-based practice owner who sees all her patients in their homes or offices. She gives an incredible amount of practical and actionable advice for those interested in this model, and much of the advice is applicable to...
Click here to download this episode The public’s perception of physical therapy and especially the “Value” they see in it has become a hot-button topic in the past few years. I recently joined Periscope and in my first live broadcast, I read some excerpts from a...