Apr 30, 2018 | Cash-Based PT Practice Info, Direct Access
Cash-based practices tend to have a much higher percentage of their patients come from non-physician referral sources (aka “Direct Access Patients”) … even in NON-Direct Access states. It’s a big problem when most of your prospective patients are calling without...
Apr 26, 2018 | Book Reviews, Cash-Based PT Practice Info, Interviews, Mindset, Podcast
http://traffic.libsyn.com/drjcarter/cashbased074.mp3Podcast: Play in new window | Download | EmbedSturdy McKee took a booming 3-clinic in-network practice and successfully transitioned completely out-of-network without missing a beat. In this episode, Sturdy shares...
Apr 19, 2018 | Cash-Based PT Practice Info, Everything Digital, Marketing
Image all your lead generation done for you. FB ad campaigns, landing pages, lead magnets, and follow-up email campaigns done for you at an incredibly low price. In last week’s podcast episode, Scott Waddell, president of PatientSites, talked with us about options for...
Apr 9, 2018 | Cash-Based PT Practice Info, Everything Digital, Marketing, Podcast
http://traffic.libsyn.com/drjcarter/cashbased73.mp3Podcast: Play in new window | Download | EmbedBack in episode 23 and episode 24, Scott Waddell, president of PatientSites.com, gave us tons of advice on how to turn our websites into patient-generating machines. Now,...
Apr 5, 2018 | Cash-Based PT Practice Info, Marketing
Want to create content that actually drives patients to your clinic? Then you need to create content that your target audience will actually enjoy and find interesting. To get people clicking on what you post, you need to write articles or create videos about the...
Mar 26, 2018 | Cash-Based PT Practice Info, Interviews, Medicare and Insurance, Mindset, Podcast
http://traffic.libsyn.com/drjcarter/cashbased072v2.mp3Podcast: Play in new window | Download | EmbedMaury Hayashida, DPT, has achieved what a great deal of established practice owners are looking to do … create a cash-based practice alongside his insurance-based...
Mar 22, 2018 | Cash-Based PT Practice Info, Marketing, Mindset
While online marketing may be shiny and glamorous, word of mouth marketing is the bedrock of any successful cash-based practice. But it doesn’t always ‘just happen organically’ and there are many ways to maximize these types of referrals for your...
Mar 15, 2018 | Cash-Based PT Practice Info, Interviews, Marketing, Podcast
http://traffic.libsyn.com/drjcarter/CBP_071_Sarah_King_2.mp3Podcast: Play in new window | Download | EmbedThis is a follow up interview with one of the most popular guests I’ve had on the podcast, and she once again proves why in this episode. When I first...
Mar 2, 2018 | Cash-Based PT Practice Info, Podcast
http://traffic.libsyn.com/drjcarter/cashbased070.mp3Podcast: Play in new window | Download | EmbedWhen it comes to running a business, it is not about what you make but what you keep. Today’s podcast episode features CPA and Certified Tax CoachTM, Craig Cody. As a tax...
Feb 22, 2018 | Cash-Based PT Practice Info, Marketing
Online reviews can be a huge deciding factor for new patients looking for care. While providing 5-star care is natural to many physical therapists, convincing patients to go out of their way to leave a review is not always easy. We have to make it as quick and easy as...
Feb 15, 2018 | Cash-Based PT Practice Info, Interviews, Marketing, Mindset, Podcast
http://traffic.libsyn.com/drjcarter/CBP_69_Duck_Legs_Update_2.mp3Podcast: Play in new window | Download | Embed*Note: this is part two in a series. To listen to part one, please click here* In part one, the guys from Duck Legs Podcast hosted me for a Facebook Live...
Feb 2, 2018 | Cash-Based PT Practice Info, Mindset
Starting or transitioning to a cash-based practice and not sure how to pay yourself? In the video below, Jarod gives some great tips on when NOT to use a payroll service, a great method for paying yourself as a single-member LLC, and what financial tools you might...
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