During these uncertain times, many practice owners are looking for new service areas that can provide additional revenue and marketing potential. One such area that many find attractive is in preventive services, which can seem like a great way to attract a new...
If you like the idea that a single effort on your part could produce new patients and referral sources for years to come, then you’ll want to check out this week’s video. In it, you’ll hear how you can efficiently produce cash-pay patients using workshops &...
In the decade since I started my own cash-based practice, the market has been flooded with out-of-network competitors—which makes it a whole lot harder to stand out. Where longer visit time used to be the only advantage you needed to bring up with prospective...
If you’d like a faster, less-expensive way to consistently create patient-producing blogs, emails, & social posts that will draw patients to your practice, then you’ll definitely want to check out this video. You’ll discover how easy it can be to use the ChatGPT...
As the first voice most of your leads will hear, your front desk admin is incredibly important to the success of your cash-pay practice. If the impression they deliver isn’t great, the schedule will be empty and your fantastic clinicians will never have a chance to...
Whether you’ve heard about it or not, AI platforms have become incredibly advanced in just the past year and you can already use them to improve and grow your private practice! In this week’s video, I show you how I used the artificial intelligence...
Tired of dealing with uncomfortable silence or a hasty ‘no thanks’ as soon as a prospective patient hears how much they’ll have to pay for treatment at your clinic? You may be surprised to learn that it can be relatively easy to head off all that sticker shock—so you...
Would you like to know how you can get more patients on your schedule fast? I’m not talking about some marketing strategies that will bear fruit in weeks or months… I mean that you’d add cash-pay patients to your schedule before the end of this week. If that sounds...
Thinking about moving or expanding your practice? This process can either be exciting or incredibly expensive and disappointing, depending on what comes of the negotiations. So in the interest of helping my colleagues avoid learning some big lessons through painful...
If you’d like to get more cash-pay patients on your schedule, but you or your receptionist struggle to get callers to say ‘yes’ to your cash-based services, then this week’s video is definitely worth a few minutes of your time. You’ll discover precisely how my own...
Hard to believe it’s already time for another annual year-in-review podcast! As usual, I listened to the recordings from prior years to find out how my previous expectations fared against reality. And once again, I was pleased to discover most of the predictions were...
If you know you should create a business and strategic marketing plan for the new year, but you don’t know how or you don’t have the time to spend multiple days creating it, then this week’s video will help. You’ll learn about the easiest way to approach annual...
