CASH-Based Practice Blog
CBP 187: A low-stress way to start a cash-based practice—with Jason Racca
If you’ve been thinking about going out on your own but are afraid to make the leap, you’ll definitely want to hear this week’s podcast. Jason Racca is one of my Mastermind group members, and he’s managed to lean into practice with a solid side hustle that involved very little risk or disruption to his life. From the moment he encountered…
CBP 186: How to find out if a potential employee is right for your practice
So you’re ready to hire, and you’ve got interviews scheduled. But do you know how to strategically use an interview to find out if a candidate is going to be a good fit for your practice? In this week’s podcast, I explain how to prepare for an interview with a candidate so you’ll be able…
CBP 185: How to rise above cash-pay competition in 2022
The cash-pay practice model is going to see major changes in 2022, and nobody seems to be talking about it! … That’s why today’s podcast is so important—because understanding the trends and strategies I share can mean the difference between your sustainable success or ongoing struggle and…
How To Handle Price Objection From Potential Cash-Pay Patients
Ever get tired of hearing the price objection from potential patients who are out of network? If so the video below (which is a follow up to my previous training post on (3 Conversation Tips That Turn Consultations Into Private-Pay Patients), will cover a handful of simple and effective ways to eliminate price objection!
3 Conversation Tips That Turn Consultations Into Private-Pay Patients
How would it feel if you could predictably turn more consultations into Private-Pay Patients? I’m talking about prospective patients excitedly saying yes to paying out of pocket for a long term plan of care, and doing so with little to no pushback or objection!
CBP 184: Should I hire a professional marketing company for my cash-based practice?
Thinking about handing off your marketing to a slick vendor who promises fantastic ROI? Before you leap head-first into any deals, you’ll want to make sure you know what to look for to recognize a less-than-stellar marketing company or a bad contract. While there are amazing…
Cash-based functional medicine practice since 1995! — with Dr. Tom Yarema
It’s not everyday I get to interview someone who has been making the cash-based healthcare model work since the 90’s! But in this interview you’ll go on a journey with a true pioneer of cash practice, Dr. Tom Yarema and learn how he was able to do it at a time when almost no one else was (and on the…
How to Get Patients with Great Insurance to Say YES to Cash-Based Services
Are declining reimbursements driving you to the brink? Well, then you’ll be especially interested in this interview with Austin cash-practice owner Dan Bockman, one of my Mastermind group members… After working as a chiropractor for 21 years, Dan found himself in exactly that position…
How to Avoid Clinic Slowdowns with Simple Seasonal Promotions
Are you seeing a slowdown in business as many of your patients become increasingly distracted and time-starved during the holidays? Or perhaps when deductibles reset in January, you always see a drop in patient volume? Then you NEED to watch this video and act now to minimize…
CBP 182: How to create an exceptional patient experience
Are you missing opportunities to turn your patients into raving fans? Since human beings are wired to notice defects and problems, it takes more than just competent care in a decent office to truly impress. Fortunately, with a little thought, most practices can discover some fairly easy…