Shortly after publishing episode 82 back in October, my son, Gray, was hospitalized. What I expected to be a few days in the intensive care unit turned out to be a much longer, more grueling experience than I could have ever imagined. Gray was admitted for over three...
Lesson Two – Perspective Perspective can change so quickly. What we used to be overjoyed about can become routine and “no big deal” quite quickly. Sometimes we even become disappointed. I remember when I was in my first few months of private practice, I used to...
Lesson One Though I’d certainly prefer to learn my lessons in a different way, spending the last 2 months in the pediatric intensive care unit with my son has taught me a lot. Just as I’ve spent the past 8 years sharing what I’ve learned in private...
Click here to download this episode Kevin Vandi knows how to market a high-tech cash practice. 3 years ago, Kevin opened Competitive EDGE PT as a full-scale running gait lab and sports performance center. Utilizing IMU sensors, instrumented treadmills, force plates,...
This isn’t business related, but I feel as if much of my audience is like family. As you may know, our seven-month-old twins, Adelaide and Gray, were both recently diagnosed with the devastating neuromuscular disease Type 1 Spinal Muscular Atrophy, which until...
Over four years ago, Dr. Carlos Berio was the SEVENTH guest on the Cash-Based Practice Podcast. It is hard to believe how much has changed in the time between episodes. During this interview, I catch up with Carlos about hiring employees for a cash-based practice,...
Between running her cash-based practice in NYC, recording her thriving Healthy Wealthy and Smart podcast, and co-founding the Women in PT Summit, Dr. Karen Litzy is one BUSY person. I last interviewed Karen back in episode 40, so when our schedules lined up nearly 3...
With over 75,000 followers, Leon Knight gets at least one patient a week directly from Instagram. For a small solo cash practice … that’s huge! (especially since he currently does zero paid social media advertising) In this episode, Leon shares with us how he grew...
When I produce my videos and podcasts, I always try to answer the questions I hear the most in my mastermind or during conferences. A few weeks ago, I did something a little different and asked my followers for cash-practice questions via a FB Live Q&A session....
Jim Heafner, PT, DPT, OCS, started his cash practice as a “side hustle” while working home health prn in Boulder, CO. Within a year of opening, Jim was able to scale and give Heafner Health 100% of his time, and he’s now fully booked and looking to hire his first PT!...
This episode solves two incredibly common but little known problems for private practices… First, the average email deliverability rate is around 60-70%… which means 30%-40% of your emails are never reaching your target audience! Imagine what just a 10%...
For most businesses, the cost of making a bad hire is almost never less than six figures! Consider their salary, your time training them, taxes, work comp, additional insurance, etc. There is ALSO the loss of revenue/business that can occur because they are a subpar...
