Dr. Carlos Berio shares his strategies for growing a cash practice to include multiple therapists. He candidly discusses the practical considerations of hiring in detail, including approaches to compensation and incentives. This “highlight” is from a full interview I did with Dr. Berio.
More specifically, we discuss these cash-based practice topics:
- How keeping space and equipment to a minimum allowed him to focus on adding therapists.
- Why he found hiring contractors didn’t work as well as adding regular employees in helping to grow the practice.
- How he uses incentives to motivate employees to bring in more business.