CASH-Based Practice Blog
I’m Raising My Rates
In January 2013, my rates for a one-hour physical therapy session will increase from $120 to $150. I started my cash-based PT practice almost 3 years ago, and my costs (though always quite low compared to most clinics) have been rising each year. I stayed very busy...
Marketing a Cash Practice to Physicians – Lessons from the PPS 2012 Conference – Part 3
There was a slight delay of my email marketing interview with Nitin Chhoda PT, DPT, so I’m going to finish the 3-part series on my learning highlights at the 2012 PPS annual conference and publish that interview in the next couple weeks. One of the sessions I attended...
Lessons Learned at the PPS 2012 Annual Conference – Part 2
For part 2 on my highlights of the 2012 PPS annual conference, I’ll cover how I found a potential answer to one of the most common objections I hear about Cash-Based Physical Therapy: “My practice is in a rural/poor area … people here wouldn’t be able or willing to...
Lessons Learned at the PPS 2012 Annual Conference – Part 1
I could probably write a small book about all the things I learned at the Private Practice Section 2012 annual conference, so I’ll at least have to do a three-part series on my highlights. Performance-Based Pay for PT Mike Danford PT, OCS, MTC presented on...
Guest Post: Is Having A Blog For Your Physical Therapy Practice Worth It?
First I would like to thank Dr. Jarod Carter for the opportunity to guest post here. I think there is a great community of PTs here on this site that are passionate about the physical therapy profession and are looking for ways to grow their businesses in the midst of...
My 50th Post! Make Sure You’ve Seen These Five
This is my 50th post since starting this website in February of 2011. How time flies! The traffic for this site is growing quickly and I imagine that many new visitors have not seen much of my earlier content. For that reason, I’m using my 50th post to highlight 5 of...
A Cool (Free) Trick for your Business Cards and Marketing Materials
I was recently treating a graphic designer, and she suggested a very interesting and relatively new technology for my marketing materials. It's not something I've seen widely used among Physical Therapy clinics, so I of course had to share it here with you. QR Codes...
Medicare and Cash Based Physical Therapy – an Overview
It has been over five years since I started my cash-based practice in Austin and had to figure out the regulations on taking private-payment from Medicare beneficiaries. I originally published the article below about three years ago, and this is an editor's...
My Speech to PT Students turns into Cash-Based PT Q&A
I was invited to speak to the 5th semester students at my alma mater, University of St Augustine. In preparation, I put myself back at that point in my time at PT School and decided it would've been beneficial to hear about how to excel in the coming job interviews...
How will “Obamacare” affect out-of-network Physical Therapy businesses?
I was recently asked a question that I get almost monthly, especially since late June when the Supreme Court upheld the constitutionality of the Affordable Care Act. So I figured it was time to answer it for all my readers. What are your thoughts on the cash-based...