How to confidently convince and convert cash-pay patientsWhen it comes time to ask a prospective patient to say ‘yes’ to your cash-based services, do you feel awkward, uneasy, or even scared? 

Do you feel less than 100% confident when offering a plan of care to a new patient?

If you’ve answered yes, then you’re at the right episode, you’re not alone, and there is a solution. 

This podcast episode provides a powerful mindset tactic and a consultation script that will infuse you with confidence and leave patients eager to commit to your treatment plan (AND make sure to also grab the free “closing scripts” resource below to supercharge your conversion rates.

More specifically, we discuss these topics related to converting cash-pay patients:

  • How to create a mindset shift in yourself, needed to confidently recommend the best course of action for patients. 
  • The importance of dispelling common misconceptions about pain and empowering patients to believe in a pain-free future.
  • How to keep patients from stopping treatment early, leading to lost revenue, a hit to your reputation, and likely reinjury for the patient. and the importance of completing the full treatment plan to avoid relapse.
  • How to minimize pushback on price and the financial aspect of cash-pay treatment, and position your services as an investment in a healthier, pain-free future.
  • The art of describing a compelling treatment plan that even the most resistant patients will embrace.

How to confidently convince and convert cash-pay patients

I’ve got a FREE resource for you called the Cash-Pay Practice Closing Scripts that will help you convince more patients to say yes to your top-level healthcare, boosting your revenue and your impact. These expertly crafted scripts will guide you through conversations with new patients, leaving them eager to invest in your services and in themselves.

Stand firm in your expertise, guide your patients with confidence, and watch your practice—and their lives—thrive.

Thanks so much for checking out this week’s podcast… hope you enjoy this week’s episode!

WANT STEP-BY-STEP GUIDANCE TO START, GROW, OR TRANSITION YOUR OWN CASH-BASED PRACTICE?

>> Click Here to learn how to start, grow, or transition your own Cash-Based Practice <<

HERE ARE SOME OTHER EPISODES ON INCREASING REVENUE:

3 Simple Marketing Strategies That Landed 10 Cash-Pay Patients in 48 hrs How to rise above Cash-Pay Competition in 2022
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Every practice experiences gaps in their schedule from time to time. Discharges, cancellations, and unexpected events can leave even the busiest clinician with open slots. Imagine this: one of your clinicians has a busier than usual week with discharges and…

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Ever wondered why some content grabs your attention while you just scroll right past the others? If you are curious about how you can make your target patients stop and read your content, this podcast episode is for you! You’ll learn why and how videos can elevate…

 

MORE RESOURCES TO HELP MAKE MARKETING EASY:

How to answer the question, “Do you take my insurance?”

This powerful system helps you master the initial patient phone call so you can help prospects make the best decisions about their healthcare, and maximize conversions of phone calls into cash-pay patients … even if the very first thing out of their mouth is, “Do you take Blue Cross?” Check it out here.

 

How to Generate New and Return Patients via Email in Just 15 Minutes a Week

In this Masterclass, you’ll learn how to create email campaigns that keep people on your list so they happily become customers or return to your clinic again. You’ll learn how to craft subject lines that get emails opened, how to leverage story-based emails that readers will enjoy, how to embed links and other content, and how to automate a followup sequence that will increase your average plan-of-care revenue. Check it out here.

 

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