mike reinold gives advice for success in the cash-based practice modelFor most people who make their way to this website, Mike Reinold needs no introduction. Over a number of years he has built up the biggest and most popular website on physical therapy and rehab, and two years ago he left his career as a PT in professional baseball to start his own cash-based PT practice …

More specifically, we discuss these cash-based practice topics:

  • How Mike became the head physical therapist for the Boston Red Sox
  • Why he decided to leave professional baseball and start his private practice 2 years ago
  • Why he decided to go cash-pay vs being in-network with insurance
  • Why he chose to have a business partner in his practice
  • The fears he had when getting started and continues to have.
  • How they describe their practice and services to prospective patients who aren’t sure they want to go out-of- network for physical therapy.
  • The marketing approaches they’ve seen work well for their practice (aside from the business generated via mikereinold.com)
  • How his podcast has/hasn’t affected his practice
  • How he offers fitness services to monetize his large PT gym space
  • His Facebook Advertising for his gym services
  • How they partnered with a youth baseball organization to lower facility costs and generate business.
  • His primary advice for anyone looking to start a cash-based PT practice

Resources and Links mentioned in this episode:

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[Click to Tweet] Thank you @MikeReinold for being an awesome guest on the Cash-Based Practice Podcast w/ @DrJarodCarter

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