Hope 2025 is going strong for you and your cash-based practice!
As we cross the halfway mark this year, I wanted to highlight three of the most powerful podcast episodes and trainings we’ve released so far. Whether you’re aiming to boost patient commitment, streamline operations with your team, or finally build a practice that reflects your personal purpose and values—these episodes will equip you with the tools to do it.
These aren’t just fan favorites—they’re packed with actionable strategies and real-world success stories that have already made a major difference for other cash-practice owners.
If your goals for the second half of the year include improving long-term patient retention, strengthening your leadership systems, or growing a purpose-driven practice without burning out, you won’t want to miss these top 3 episodes and trainings of 2025 (so far)!
Top Podcasts & Trainings of 2025 (Mid-Year Edition)
PODCAST EPISODE #1:
The Patient Sales Strategy I Used To Ask My Wife On Our First Date
Let’s be honest—getting patients to say “yes” to their full plan of care and stick with it until the very end can be a challenge.
In this fun and insightful episode, I share how the same strategy I used to ask my wife out on our first date also applies to getting higher patient buy-in… without feeling like you’re “selling” them anything.
You’ll learn how to frame conversations so patients understand the true value of committing to their recovery—and why the “Hard-to-Get” technique might be the key to getting more patients to complete their care and stick with your practice long-term.
What you’ll walk away with:
- A simple but powerful shift in language that leads to better conversions
- Why patients drop off early—and how to prevent it
- A proven script that makes early buy-in feel natural and authentic
- How to guide prospective patients from hesitant to fully committed
Free Resource: “A Simple Script That Turns Uncommitted Prospects into Fully Committed Patients” – Download it below to get my exact script for creating strong buy-in and long-term profits from Day 1!
PODCAST EPISODE #2:
Essential Cash Practice KPI’s and Successful Staff Meeting Agendas
If you’re not consistently tracking the right numbers in your practice, chances are you’re leaving a lot of money—and momentum—on the table.
This episode reveals the key performance indicators I review every single week with my staff, along with the exact meeting structure that keeps our team focused, accountable, and driving toward real results.
These insights are pulled directly from my mastermind coaching sessions, and they’ve already helped dozens of practice owners reduce cancellations, boost reactivations, and increase revenue—all without adding stress.
Inside this episode:
- The critical metrics you must track to boost revenue and outcomes
- The weekly meeting structure that keeps your team aligned and engaged
- Tactics to encourage accountability without micromanaging
- Easy ways to increase Google reviews and patient reactivations
Free Resource: “Cash-Practice Staff Meeting Template and Checklist” – Use this proven framework to run high-impact team meetings that actually move the needle. Click below to download!
PODCAST EPISODE #3:
From Burnout to Business: Jennifer Penn’s Journey to a Successful Cash-Based Orthopedics Practice
If you’ve ever felt torn between building a successful practice and managing real-life responsibilities (like raising a family), this episode will hit home in the best way.
I sat down with Jennifer Penn of Create Your Core Physical Therapy, who went from burnout in the traditional system to launching and growing a thriving cash-based orthopedic practice—all while raising three young kids.
Jennifer shares not only how she made it all happen, but also how she built a model that integrates fitness, therapy, and purpose… and continues to thrive today.
Key takeaways from Jennifer’s journey:
The turning point that inspired her to leave insurance-based care
- How she pivoted and grew her practice during the pandemic
- Her marketing strategy using Facebook/Instagram ads to attract ideal clients
- Tips for integrating fitness and wellness services to increase revenue and impact
Ready to grow a purpose-driven, profitable practice?
If Jennifer’s story inspires you, consider joining her—and many others—inside the Cash-Based Practice Mastermind. It’s where passionate providers get ongoing coaching, peer support, and the strategic tools needed to grow a thriving, cash-based business.
Click below to learn more and become part of a like-minded community that’s redefining success in private practice.
Be sure to grab the free resources linked above—they’re designed to make it easier for you to implement what you hear and see real results in your practice.
I’ve got a free resource for you that can transform hesitant prospects into fully committed patients. “3 Simple Scripts That Turn Uncommitted Prospects Into Fully Committed Patients” is designed specifically for those struggling with patient retention or converting uncertain leads into long-term clients.
Thanks so much for checking out these powerful mid-year episodes. I hope they inspire action and momentum as you move through the rest of 2025!
WANT STEP-BY-STEP GUIDANCE TO START, GROW, OR TRANSITION YOUR OWN CASH-BASED PRACTICE?
>> Click Here to learn how to start, grow, or transition your own Cash-Based Practice <<
HERE ARE SOME OTHER EPISODES ON SMALL BUSINESS PLANNING:
The key KPI’s every cash-based practice owner must track This video delves into the specific KPIs I use in my own thriving cash-based practice as well as recommend that all my practice-owner coaching clients use to optimize their businesses.
The fastest way to create a solid business plan for the new year If you know you should create a business and strategic marketing plan for the new year, but you don’t know how or you don’t have the time to spend multiple days creating it, then this video will help.
Key performance indicators to track for a cash-based practice In this episode, I explain the KPIs I suggest a cash-based practice owner should be focusing on for each area of business as well as for practices at different developmental stages.
MORE RESOURCES TO HELP YOU BUILD YOUR STAFF:
How to Recession-Proof Your Practice in 2 Hours
This Masterclass will teach you how you can proactively disaster-proof your practice, so you can enjoy the confidence and peace of mind that comes from knowing your business is prepared to thrive even through economic downturns and turbulent times. Check it out here.
How to Boost Practice Revenue with Seasonal Promotions
Discover how to create irresistable promotions that leverage your target customer’s interest in specific events and holidays so you can keep your schedule filled during seasonally slow periods. Check it out here.
