There are a couple of critical points beyond the obvious benefits and challenges of a cash-based practice, and failing to consider them will cost you big over time. The first is a lucrative opportunity to build your revenue potential, and the other is a relatively new...
Imagine your healthcare practice thriving on predictable income that is not dependent on an uninterrupted flow of new patients. This foundation can help keep your business in the black, even when the economy tightens. And that’s why this week’s podcast explores...
Every private practice owner knows the summer lull all too well… patients are vacationing, and appointments seem to dwindle. But what if I told you there’s a proven healthcare practice strategy to bounce back from summer slowdowns? In the video below, I unveil a...
Are you missing out on the easy sales that can come from people who already understand the incredible value in your cash-based services? Just because a patient has completed their full plan of care doesn’t mean they won’t have a need in the future—or that they don’t...
Could your practice benefit from the noticeable injections of revenue a high-ticket offer can provide? This is one of my favorite strategies for recession-proofing, as it tends to appeal to affluent customers who are less price sensitive, and it can help make up for...
If you’re a cash-based practice owner looking to take your business to new heights, then the episode below is tailor-made for you. In it, I address one of the most common and critical oversights that cash-practice owners tend to make: a lack of attention to key...
As the owner of a cash-based practice, you know the value of having patients that can easily afford to pay out of pocket for top-quality care. Today, I’m excited to share with you a simple promotional strategy that I personally use in my practice to tap into...
Tired of that uneasy feeling when a potential customer hesitates and pushes back on the price at the end of a phone call or consultation? If you or your staff struggle with this issue, you won’t want to miss the powerful video below. In it, you’ll learn how to...
Are you looking for a simple and effective way to secure more professional referrals for your practice? If so, you’re in luck! In the episode below, I’ll share a game-changing strategy that has yielded incredible results for my own cash-based practice. By...
Are you looking to give your cash-based practice a quick revenue boost? Look no further! Promotions are an effective tool for bringing new patients to your clinic or enticing existing patients to come in for additional services. They provide an incentive for patients...
If you’re going to the effort of creating a highly valuable presentation or workshop as a marketing tool, you need to be sure you get some business in return. But the critical step that actually converts attendees into patients or referral sources often gets...
Do you really understand what makes your practice special to patients? Have you correctly identified which people give you an easy “yes”? Are you actually selling what you think you’re selling? If you find it difficult to attract enough patients to your door or...